Accelerate the use of data, ensuring the quality and accuracy of information. This is the purpose of DataOps, an increasingly common term in companies.
The data generation can show which countries are leading the technological race. New technologies, like smart devices, are the main data generators.
Data-Driven Marketing is a methodology that aims to build marketing strategies taken from the insights taken from Big Data analysis. These data, collected through interactions, engagements, and connections, are the basis for building custom campaigns and approaches, increasing company revenues.
Any business’ success depends on a good relationship with its customers. Satisfaction surveys and loyalty programs are some examples of engaged relationships. However, understanding customers’ fears and wishes have transformed with the influence of newer technologies. Every year, companies are having larger amounts of data, but they struggle with extracting the ideal insights. The… View Article